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Art Basel
Experiential Production
Experience Design, Creative Production & Project Management
Date
December 2016
Location
Miami
Role
Lead Producer
Produced a multi-layered brand experience for Suntory Whisky Toki during Art Basel, in collaboration with Sweet Liberty.
The activation featured a high-energy launch party with live DJs, interactive art, and a curated pairing menu.
Hidden in plain sight, we also built a secret hallway with bar in a janitors closet bar connecting the venue to a neighboring gallery—offering guests an unexpected, immersive encounter with the brand in true Basel fashion.
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