TiVo

Agency Producer for TiVo Bolt launch campaign

Overview

As Agency Producer with School Advertising Agency, I led production for the TiVo BOLT and Mini product launch campaign, serving as the primary liaison between the brand team and creative production partner Ghost Robot.

Working at the intersection of client management, creative production, and post-production oversight, I was responsible for driving the full project lifecycle from concept through final delivery—ensuring quality, timeline adherence, and alignment across all stakeholders.

Focus Areas

Led end-to-end production for TiVo BOLT and Mini product launch campaign
Managed creative development, production timelines, and deliverables between brand team and Ghost Robot
Drove cross-functional alignment between client stakeholders, creative agency, and production partners
Oversaw pre-production planning, shoot coordination, and post-production to ensure on-time, on-brand delivery
Delivered polished campaign assets across multiple formats and platforms for integrated product launch

PROJECT 01

TiVo Bolt

Overseeing the full project lifecycle from pre-production through final delivery. I served as the connective tissue between cross-functional teams—balancing creative vision, brand expectations, and production requirements.

Serving as primary point of contact between agency, Ghost Robot, and TiVo brand stakeholders
Managing project timeline, budget, and review cycles to ensure on-time, on-budget delivery
Overseeing multiple rounds of feedback and approvals across video and digital assets
Driving seamless coordination between creative development and brand standards
Delivering polished, engaging campaign content that brought TiVo's next-gen hardware story to life